AME Is Everywhere: Powered by Soundtrap

Born in Indonesia and raised in Singapore, Margaret Chandra Kerrison has spent more than seventeen years shaping narratives across multimedia, games, brand storytelling, location-based entertainment, and immersive experiences. After earning her MFA in Screenwriting from the USC School of Cinematic Arts, she went on to serve as a Creative Lead, Writer, and Disney Imagineer, contributing to multiple award-winning projects worldwide. She is the author of Immersive Storytelling for Real and Imagined Worlds (2022), Reimagined Worlds: Narrative Placemaking for People, Play, and Purpose (2024), and The Art of Immersive Storytelling: Strategies From the Gaming World (2025). A frequent speaker and a creative consultant, Margaret lives in Los Angeles with her husband and son—and is always seeking her next adventure and invitation to play.